The Importance of Cartoons as Ideological Representation: Child’s Identity Formation

  • Tânia Cristina do Ramo Silva Universidade Guarulhos - UnG
  • Ana Claudia Fernandes Gomes Universidade Guarulhos - UnG

Abstract

The present article intends to analyze the importance of cartoons in children’s education. The image is very important on the formation of the identity of a being. Therefore, the image in motion (movie) can be inserted in a broader area of cognition. This is an analysis of artistic and ideological representations that are present in cartoons, especially on Walt Disney Studios productions, which demonstrate everyday situations (diversity, behavior and interpersonal relationships). The criteria used in the research were topics on Cultural Industry and the point of view of illuminist philosophers – Adorno and Horkeimer, the movie industry and its representation in society. Through reading and movie language it is possible to observe the importance of the ideology in them. The image transmits subjectivity and objectivity, being semiotics its appropriate area of analysis. The ideology assumes the contemporaneity for its informative and formative character.

Author Biographies

Tânia Cristina do Ramo Silva, Universidade Guarulhos - UnG
Graduada em Educação Artística – Habilitação em Artes Plásticas pela Universidade Guarulhos – UnG; Especialista em História e análise da Obra de Arte pela Universidade Guarulhos – UnG. E-mail: tania.ramo@gmail.com
Ana Claudia Fernandes Gomes, Universidade Guarulhos - UnG
Docente Mestre em Sociologia da Universidade Guarulhos – UnG. E-mail: acfernandes@bol.com.br
Published
2009-06-15
Section
Artigos de Iniciação Científica