HALAL BROILERS FROM BRAZIL: AFFECTS OF INSTITUTIONAL ENVIRONMENT AND IMPAIRMENTS

  • Pedro Xavier da Silva Universidade Federal de Santa Catarina (UFSC)
  • Felipe Dalzzotto Artuzo Universidade Federal do Rio Grande do Sul Doutorando em Agronegócios
  • Maria Eugênia Canozzi Universidade Federal do Rio Grande do Sul
Keywords: Barring entrance, broilers, Halal, Institutions.

Abstract

Halal broilers for the market of Islamic countries make up 35% of exported broilers from Brazil. Halal production standards have several peculiarities and affect the market´s competiveness. The latter has numberless ways of interpretation and measurements that depend on the theoretical approach. Current study analyzes the characteristics of the Institutional Environment that limits a specific market and identifies the main barriers for the introduction of new companies. Barriers characterize the structure of a specific market and they protect the consolidated firms due to the imposition of costs to potential novel companies. Characteristics may be observed in informal (religious and cultural aspects) and formal (legislation) institutions.

Author Biographies

Pedro Xavier da Silva, Universidade Federal de Santa Catarina (UFSC)
Doutor em Administração pela Universidade Federal de Santa Catarina (UFSC), Brasil
Felipe Dalzzotto Artuzo, Universidade Federal do Rio Grande do Sul Doutorando em Agronegócios
Doutor em Agronegócios pela Universidade Federal do Rio Grande do Sul. Diretor Administrativo do Instituto Brasileiro de Bioeconomia (INBBIO), Brasil
Maria Eugênia Canozzi, Universidade Federal do Rio Grande do Sul
Instituto Nacional de Investigación Agropecuaria (INIA), Programa Producción de Carne y Lana, Estación Experimental INIA La Estanzuela, Ruta 50, km 11, 39173, Colonia, Uruguay

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Published
2019-08-05
Section
Agrobusiness