Tratamento medicamentoso da obesidade no Youtube: há potencial informativo na rede social?

Taynah da Silva  Pinheiro; Juliana Denicoli Silvestre Caetano; Jéssica Quintanilha Marcelo de Carvalho; Selma Rodrigues de Castilho; José Raphael Bokehi

doi:10.17765/2176-9206.2026v19e13023

Authors

Taynah da Silva Pinheiro Federal Rural University of Rio de Janeiro https://orcid.org/0000-0002-6595-6746
Juliana Denicoli Silvestre Caetano Federal Fluminense University https://orcid.org/0000-0002-5148-8718
Jéssica Quintanilha Marcelo de Carvalho Federal Fluminense University https://orcid.org/0000-0001-5617-4083
Selma Rodrigues de Castilho Federal Fluminense University https://orcid.org/0000-0003-0272-4777
José Raphael Bokehi Federal Fluminense University https://orcid.org/0000-0003-2141-6948

DOI:

https://doi.org/10.17765/2176-9206.2026v19e13023

Keywords:

Health Communication, Obesity, Internet, Drug Therapy, Social MediaSocial Media

Abstract

Evaluate information about obesity treatment available on YouTube. Methods: cross-sectional study with collection carried out on September 20, 2021. The data was categorized according to the profile of the person responsible. Presence of commercial interest and quality of information assessed using the Brief DISCERN instrument. Results: 89.8% of the sample did not identify a specific target audience for the information. Health professionals were responsible for 59.3% of the sample. Videos with the highest number of views were those published by TV stations, as well as the highest approvals. The content published by healthcare professionals showed better interaction rates and fewer rejections. 60% of videos on pharmacological treatment of obesity were considered useful. Conclusion: it is necessary for educational institutions, health institutions and health professionals to be part of the network in a more significant way, so that the population has access to safe, objective and quality information.

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Author Biographies

Taynah da Silva Pinheiro, Federal Rural University of Rio de Janeiro

He holds a degree in Pharmacy from the Federal University of Amazonas (2010), a master's degree in Management and Administration of Pharmaceutical Assistance from the Fluminense Federal University (2020) and a PhD in Sciences Applied to Health Products also from the Fluminense Federal University (2023). He is currently a professor at the Federal Rural University of Rio de Janeiro, Institute of Biological and Health Sciences - Department of Pharmaceutical Sciences. He has experience in the pharmacy area, especially Pharmaceutical Care and Rational Use of Medicines, as well as Information about medicines on the internet.

Juliana Denicoli Silvestre Caetano, Federal Fluminense University

Graduated in Pharmacy from the Federal University of Espírito Santo (2002), professional master's degree in Administration and Management of Pharmaceutical Assistance, from the Fluminense Federal University (2018). Admission to a doctorate course at the Fluminense Federal University (2020). Currently, she is a statutory pharmacist on duty at the Ary Parreiras State Thorax Institute of the State of Rio de Janeiro, with extensive experience in the area of hospital pharmacy.

Jéssica Quintanilha Marcelo de Carvalho, Federal Fluminense University

Specialist in Hospital Pharmacy from the Fluminense Federal University - UFF (in-service training unit: National Institute of Cardiology-RJ) and graduated in Pharmacy from UFF. She has experience in the area of hospital pharmacy, clinical pharmacy and pharmaceutical care. Currently, she works as a hospital pharmacist and is a master's student at PPG GAFAR/UFF.

Selma Rodrigues de Castilho, Federal Fluminense University

Graduated in Pharmacy from the Fluminense Federal University, master's and doctorate in Biomedical Engineering from COPPE/UFRJ, full professor at the UFF School of Pharmacy and member of the permanent staff of the courses Residency in Hospital Pharmacy, master's in Management and Administration of Pharmaceutical Assistance, master's and doctorate in Science applied to health products, all from the UFF School of Pharmacy. Works in the areas of pharmaceutical education, information on medicines, hospital pharmacy, studies on medicine use, pharmacoepidemiology and clinical pharmacy. Currently, she is Vice-President of the Brazilian Association of Pharmaceutical Education (ABEF) and Coordinator of Registrations, Scholarships and Aids of the Pro-Rectory of Extension of the UFF.

José Raphael Bokehi, Federal Fluminense University

He holds a degree in Electronic Engineering from the Federal University of Rio de Janeiro (1989), a master's degree in Biomedical Engineering from the Federal University of Rio de Janeiro (1992) and a PhD in Biomedical Engineering from the Federal University of Rio de Janeiro (2000). He is currently a Full Member of the Brazilian Society of Biomedical Engineering, Associate Professor at the Fluminense Federal University, Journal Reviewer for the Brazilian Journal of Biomedical Engineering (1517-3151), Journal Reviewer for IEEE Transactions on Bio-Medical Engineering (0018-9294), Journal Reviewer for IEEE Latin America Journal, Project Reviewer for the Science and Technology Support Foundation of the State of Pernambuco, Journal Reviewer for Research on Biomedical Engineering and a member of the Brazilian Computer Society - Porto Alegre. He has experience in Biomedical Engineering, with an emphasis on Medical Engineering. Working mainly on the following topics: Adaptive Autoregressive Modeling, Neonatal EEG, Monitoring.

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